Sponsorship Opportunities

Creating a quality dialogue between a organisation and its potential customers can be achieved by experimenting with a different and potentially more effective marketing channel – Event Sponsorship.

According to a recent study, 72% of consumers positively view organisations that provide meaningful opportunities and 74% of respondents admit that engaging with brands that create memorable moments makes them much more likely to buy their product or service.


Why Sponsor a event?

Depending on your goals of sponsorship, there are several reasons why sponsoring an event can benefit you.

Brand Exposure & Reputation

  • Position your business in-front of a unique audience
  • Demonstrate your expertise in a particular sector, building your reputation
  • Increased visibility

Reach an Audience & Networking

  • Connecting you to the right people in a space designed to optimise your relationship-building and deal-making
  • Network and interact with professional senior industry figures
  • Better perception by your target audience
  • Strengthen customer relationships through face-to-face interaction.¬†Being under the same roof and engaging with potential customers offers greater return on investment in the first place.

Whatever your required needs or level of engagement at an event, Don’t Panic can help. Our packages are very flexible and can be tailored to fit any budget.

What is the value of sponsoring an event?

By sponsoring one of our events, you open up several months of marketing and PR activity via the event website, email marketing, social media promotion and at the event itself. Your investment will give your company the opportunity to meet key influencers & professionals from the industry whilst reinforcing your brand positioning.

Our sponsorship packages allow you to measure ROI through a number of metrics which may include interactions, increased footfall to your website, increased social platform follows or face-to-face connections. Just a couple of calls post event to these connections could result in a valuable new contact and the generation of new business.

Working in partnership

We are committed to working in partnership with our sponsors to ensure their aims and targets are achieved. Should any of the below packages not accommodate your requirements, please get in touch to discuss alternative bespoke packages for each event.

 


Awards Ceremonies Packages

Award ceremony sponsorship allow organisations to elevate their presence in front of potential new connections.

All award ceremony packages benefits include:

PRE-EVENT

  • Sponsor credit on promotional eShot mailers and marketing materials;
  • Sponsor credit logo and url link on sponsors page of awards website.

EVENT

  • An assigned number of tickets for the event;
  • Opportunity to present an award at the event;
  • Logo credits on screen branding at the event;
  • Credit / thank you in MC script on the evening of the event;
  • An advert in the event programme.

POST-EVENT

  • Promotional video post event that showcases the awards, and will include sponsor logos.

Headline Sponsor

The Event in association with XXXXX

Additional benefits include:

  • Headline sponsor status on all materials
  • Opportunity to deliver a welcome speech at the event
  • Credit / thank you in MC script on the evening of the event
  • Logo credits on stage branding at the event
  • Double page spread advert in brochure
  • Logo on place name cards

Drinks Sponsor

Host the welcome drinks reception and provide our guests with a bit of bubbly before the award show begins.

Additional benefits include:

  • Opportunity to brand the drinks area
  • Opportunity to provide additional drinks beer mats and event literature

Photo Booth Sponsor

A photo booth full of fun props for guests to remember the night.

Additional benefits include:

  • Logo placement on the external walls of the booth
  • Logo placement on the photo cards given out to each participant
  • Opportunity to have logo and url link on slideshow of photos displayed on awards website, post-event

Social Wall Sponsor

A social wall dedicated to the event hashtag, interacting with guests by displaying their tweets and instagram posts.

Additional benefits include:

  • Opportunity to brand the drinks area of the event
  • Opportunity to receive post event analysis on the social wall activity on the night

Karaoke Booth Sponsor

A karaoke booth full of classic hits for the awards guests to sing along to.

Additional benefits include:

  • Opportunity to brand the area around the karaoke booth

Vodka / Jagemeister Luge Sponsor

An ice sculpture luge featuring sponsor logo, guests can enjoy complimentary vodka poured through the ice.

Additional benefits include:

  • Logo placement on the ice luge

Paparazzi Photo Backdrop Sponsor

As our guests make an entrance, they will enjoy their red carpet moment with paparazzi style shots in-front of your branded backdrop board.

Additional benefits include:

  • Logo placement or branded artwork on the step & repeat backdrop

Category Sponsor

Become a category sponsor and present your business to a specific audience

Additional benefits include:

  • Opportunity to present your category award at the event

 


Conference & Exhibitions Packages

All conferences/expo packages benefits include:

PRE-EVENT

  • Sponsor credit on promotional eShot mailers and marketing materials;
  • Sponsor credit logo and url link on sponsors page of event website.

EVENT

  • Opportunity to include promotional literature in the delegate packs;
  • An assigned number of tickets for the event.

Headline Sponsor

The Event in association with XXXXX

Additional benefits include:

  • Logo placement on screen at the event
  • Logo placement on stage branding at the event
  • Opportunity to deliver a welcome speech at the event
  • Opportunity to host a breakout session

Social Event Sponsor

Network with delegates post event over a drink or two at an exclusive social event.

Additional benefits include:

  • Opportunity to brand the social event area
  • Opportunity to provide a drinks token to each delegate with your branding

Delegate Bag Sponsor

The opportunity to provide delegates with a bespoke bag, which can also be reusable post event.

Additional benefits include:

  • Logo printed on delegate bag
  • Opportunity to provide promotional material to insert in the bag

Lanyard Sponsor

Around the neck of each delegate will hold a lanyard strap and delegate pass, branded with your organisation’s logo.

Additional benefits include:

  • Logo on lanyard straps
  • Logo on lanyard badges

 


 

Get in touch

To confirm your interest in sponsoring one of our events, please contact Ashley Parkinson on 01706 828 855 or email ashley.parkinson@dontpanicprojects.com.