Content Marketing Specialist

Content Marketing Specialist

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Join the Don’t Panic marketing team as a Content Marketing Specialist, creating engaging content across digital channels to increase brand awareness, drive audience engagement and support the successful promotion of our events portfolio.

  • Contract: Fixed-Term Contract
  • Hours: Full-Time, Monday–Friday
  • Location: Rawtenstall (Hybrid)

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About the role

We’re looking for a creative and organised Content Marketing Specialist to help deliver engaging marketing campaigns across the Don’t Panic events portfolio.

Working closely with the Head of Marketing and Creative Team, you’ll produce high-quality content for websites, email campaigns, social media and CRM platforms. You’ll play a key role in promoting event launches, increasing entries and ticket sales, engaging our community and supporting customer retention.

You’ll also use campaign insights, CRM data and AI tools to improve performance, identify opportunities and streamline content production, while collaborating with colleagues and external stakeholders across multiple projects.


Key responsibilities

  • Create engaging content across websites, email marketing, social media and other digital channels.
  • Plan and manage content calendars across multiple campaigns and events.
  • Support event launches, entry campaigns, ticket sales and customer engagement.
  • Manage digital content hubs and social media channels.
  • Measure campaign performance and recommend improvements.
  • Use CRM systems, audience data and AI tools to improve marketing activity.
  • Work with designers and the wider marketing team to deliver campaigns.
  • Build and engage online communities.
  • Attend events in the UK and overseas to capture content when required.

Skills & experience

  • Degree in Marketing, English, Creative Writing or a related discipline, or equivalent experience.
  • 3–4 years’ experience in content marketing or a similar role.
  • Excellent copywriting, proofreading and communication skills.
  • Experience creating content for websites, email marketing and social media.
  • Understanding of CRM platforms, audience segmentation and digital marketing.
  • Experience planning and managing multiple content campaigns.
  • Confident using AI tools to improve workflows while maintaining quality.
  • Strong organisational skills with the ability to meet deadlines.
  • Excellent attention to detail.

Desirable

  • SEO and content optimisation knowledge.
  • WordPress or another CMS.
  • HubSpot or similar CRM platform.
  • Canva or Adobe Creative Suite.
  • Agency or fast-paced marketing experience.

What you need to apply

This is a full-time, fixed-term hybrid position based in Rawtenstall. As our office is not easily accessible by public transport, access to a car may be beneficial.

You’ll also be happy to travel occasionally to events across the UK and internationally as part of the role.


Ready to apply?

If you’re passionate about creating great content and want to help promote some of the UK’s leading awards and events, we’d love to hear from you.

Apply on Indeed

Meet more team members

Don't Just Take Our Word For It

Testimonials

Don't Panic has been an invaluable partner to the Craft Beer Marketing Awards.

Their unwavering dedication and expertise has played a pivotal role in the evolution and growth of the CBMAS competition each season.
Jimm & Jackie
Craft Beer Marketing Awards
From the initial planning stages to the execution of the event, their team demonstrated unparalleled professionalism, creativity, and attention to detail. Don’t Panic perfectly understood our vision and went the extra mile to ensure it was brought to life. It was like having an extended department within our business!
Dale Hicks, Director
The Fashion Network
We've sponsored multiple events in conjunction with Don't panic over the last couple of years. It's been a key route for us to, develop sort of brand visibility and brand recognition. Coming to the awards gives us the opportunity to get in front of 50 or even 100. The events are so well run, everything works like clockwork.
Richard Ingles, Sales Director
Diginius
Don’t Panic Events continues to raise the bar of their events each and every year. Participating in each of the Search Awards is always a special experience for us as an organization, they provide an opportunity to celebrate the successes of our amazing industry with so many of our clients, partners and colleagues, all in one room.
Jennifer Hoffman, Marketing Director
Lumar (formerly DeepCrawl)

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